Fractional CMO Services
Hire A Fractional CMO
Let’s work together. Here are the most common services I offer to companies with at least $5m + in revenue.
Half Day Consult
In this half day session, we’ll dive deep into your marketing strategy and provide clear direction on what needs to be improved to reach your goals.
- 4-hour Marketing Strategy Session for your team using the Functional Marketing® Framework to focus your marketing strategy.
- Includes immediate marketing punch list, with concrete action items.
- Wins/Gaps/Losses assessments
- Marketing campaigns for next 1-6 months.
Good fit if:
- You need fresh eyes on your marketing strategy with a concrete plan for the next few months.
- You’d like to get a preview of how a Fractional CMO can accelerate your business.
$3000 Flat Fee
Advisory CMO
Get expert marketing advise monthly to reach your company’s goals, and keep your marketing department on track:
- Sprint planning calls led twice month.
- Unlimited email correspondence.
- Grow long term with the least financial risk.
- Access to our marketing campaign standard operating procedures (SOPs)
- 6-month minimum commitment.
Good fit if:
- You aren’t ready for a full time CMO, but you do need someone to create the strategy, ensure its execution, and provide marketing guidance.
Starts at $2K/mo
Engaged CMO
Like having an extra executive-level employee by your side. Get 10 hours/week from a seasoned expert inside your organization to lead, strategize and oversee the following major marketing initiatives and outcomes:
- Translate the CEO / Board’s vision into a marketing strategy.
- Define key marketing talent needed to reach goals.
- Assist HR in finding and managing marketing talent to implement strategy.
- Report weekly to CEO / Board on most important KPIs.
- Innovate ways to reach marketing and sales goals despite roadblocks.
- Minimum 3 month commitment.
Good fit if:
- You don’t need a full time hire, but you do need someone to create the strategy and ensure its execution.
Starts at $6K/mo
Half Day Consult
In this half day session, we'll dive deep into your marketing strategy and provide clear direction on what needs to be improved to reach your goals.
- 4-hour Marketing Strategy Session for your team using the Functional Marketing® Framework to focus your marketing strategy.
- Includes immediate marketing punch list, with concrete action items.
- Wins/Gaps/Losses assessments
- Marketing campaigns for next 1-6 months.
Good fit if:
- You need fresh eyes on your marketing strategy with a concrete plan for the next few months.
- You’d like to get a preview of how a Fractional CMO can accelerate your business.
Advisory CMO
Get expert marketing advise monthly to reach your company's goals, and keep your marketing department on track:
- Sprint planning calls led twice month.
- Unlimited email correspondence.
- Grow long term with the least financial risk.
- Access to our marketing campaign standard operating procedures (SOPs)
- 6-month minimum commitment.
Good fit if:
- You aren't ready for a full time CMO, but you do need someone to create the strategy, ensure its execution, and provide marketing guidance.
Engaged CMO
Like having an extra executive-level employee by your side. Get 10 hours/week from a seasoned expert inside your organization to lead, strategize and oversee the following major marketing initiatives and outcomes:
- Translate the CEO / Board’s vision into a marketing strategy.
- Define key marketing talent needed to reach goals.
- Assist HR in finding and managing marketing talent to implement strategy.
- Report weekly to CEO / Board on most important KPIs.
- Innovate ways to reach marketing and sales goals despite roadblocks.
- Minimum 3 month commitment.
Good fit if:
- You don’t need a full time hire, but you do need someone to create the strategy and ensure its execution.
$3000 Flat Fee
Starts at $2K/mo
Starts at $6K/mo
Finding a Chief Marketing Officer doesn’t have to be a time consuming and costly process.
Luckily, you can hire a fractional CMO in the next 7 days with a proven track record of delivering marketing results.
BENEFITS OF A FRACTIONAL CMO
I’ll use the marketing expertise below to craft the strategy and execution plan that best solves your specific marketing challenges.
Leadership Initiatives
- Experienced Strategic Insight
- Creative Thought Leadership
- C-Suite Ideation + Advisement
- People + Vendor Management
- Crisis Management Marketing
Positioning Initiatives
- Unlock Audience & Persona Potential
- Overcome Messaging Gaps
- Reframe Customer Journey
Lead Gen Initiatives
- Implement Lead Gen Best Practices
- Garnish Authority In Marketplace
- Enhance Value Added Content
- Create Community Among Buyers
Product Initiatives
- Enhance Product Packaging / Messaging
- Extend The Product Ladder
- Experiment With Product Pricing
Metrics Initiatives
- Create / Refine KPI Dashboard
- Pair Analytics With Action
- Define Goals & Accountability
People Initiatives
- fRefine Roles & Responsibilities
- Align Sales & Marketing Teams
- Evaluate Team Capabilities
- Align People To Strategy
Technology Initiatives
- Refine Workflows
- Automate Processes
- Expand MarTech Stack